GPI in Salem, NH

William Galligan

Founder & Creative Director

William Galligan

Founder & Creative Director

After Wayfinder Collaborative successfully completed a project for the GPI office in Boston, we were invited to provide similar interior branding elements for their office in Salem, NH. Large photographs of past projects were printed on acrylic panels and mounted with standoffs on walls throughout the office. Additionally, frosted ORACAL Fine Silver vinyl, with double layering in some sections, was applied to glass partitions to provide privacy without sacrificing natural lighting. Similar to Boston, the conference room featured a 42-by-96-inch fabricated steel panel sign with a collage of digitally printed magnetic pieces, which GPI can switch out with new photographs of future projects. The results maintain a consistent branding with the office in Boston, while adding a unique and local spin for the team in Salem, NH.

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